Revitalize tradition with a bold, modern brand!
Project Overview- A church needed a fresh, cohesive brand to reflect its vibrant community.
Design Problem- An outdated logo and undefined brand lacked impact, making it difficult to engage parishioners and attract new members.
Goal- Create a modern, flexible identity with a bold logotype, updated color palette, and dynamic visual system.
Research- Parishioner surveys highlighted “community” as the most defining value, along with warmth, vibrancy, and spirituality.
Result- Red accents symbolize energy and joy, while refined messaging strengthens engagement, inspires growth, and revitalizes traditions.
Role- Branding Director
Timeline- 15 months
A slide deck with live narration introduced the new branding—its design, tone, messaging, and user experience—while outlining the rationale and rollout plan.
